Marketing & Loyalty
Demo dataCampaigns · Loyalty program · AI-driven promotion intelligence
Active Campaigns
4
2 planned this month
6 total this quarter
Paleta Fiesta driving highest lift at +23% traffic
Loyalty Members
84,240
+2,140 this month
Target: 90,000 by Q4
93.6% of members active in last 90 days
Repeat-Visit Rate
62.4%
+3.1% vs last month
Target: 65%
Loyalty members visit 2.4x more than non-members
Offer Redemption
18.7%
+4.2% vs last campaign
Target: 20%
Chamoyada BOGO highest redemption at 31%
Incremental Revenue
$142K
Est. from active campaigns
MTD attribution
1.7% of total net sales attributed to promotions
Social Engagement
24,180
+18% vs last month
Interactions MTD
Instagram leading at 68% of total engagement
Active Campaigns
Demo data
| Campaign Name | Type | Status | Locations | Start Date–End Date | Redemptions | Traffic Lift | Margin | Stock Status | Budget |
|---|---|---|---|---|---|---|---|---|---|
| Paleta Fiesta | Seasonal | Active | 112 | Jul 15 – Aug 31 | 4,820 | +23% | 71.2% | $12,200 / $18,400 | |
| Chamoyada BOGO | Product | Active | 48 | Jul 28 – Aug 14 | 2,140 | +31% | 64.8% | $5,800 / $8,200 | |
| Back to School Bundle | Seasonal | Active | 76 | Aug 1 – Aug 30 | 1,280 | +14% | 68.4% | $4,100 / $12,000 | |
| Loyalty Double Points | Loyalty | Active | 112 | Aug 1 – Aug 7 | 3,640 | +8% | 69.1% | $3,200 / $6,000 | |
| Mango Madness Weekend | Flash | Planned | 84 | Aug 16 – Aug 18 | — | Est. +19% | 66.2% | $0 / $9,400 | |
| Fall Harvest Preview | Seasonal | Planned | 112 | Sep 1 – Sep 30 | — | Est. +12% | 70.4% | $0 / $22,000 |
Campaigns
🎉
Paleta FiestaSeasonal
Celebrate summer with our fan-favorite seasonal flavors. Limited time!
🌶️
Chamoyada BOGOProduct
Buy one get one on our signature Chamoyada. Spicy, sweet, irresistible.
🎒
Back to SchoolSeasonal
Treat the whole family after the first day back. Bundle deals available.
⭐
Double Points WeekLoyalty
Loyalty members earn 2x points on every purchase this week only.